All marketers are liars. The likely story… that likely happened but not really

all-marketers-are-liars-by-seth-godinI have been muscle testing, diligently, if the stories that sell products, courses, software, are facts or made-up likely stories.

A likely story is a lie.

We, marketers, are taught: facts tell, but stories sell.

And so every sales letter is one story of another.

I used to be a liar, because I didn’t think life was interesting enough, so I embellished it. I was caught, and it didn’t matter. I just kept making up interesting stories, mostly sob stories about myself.

I was selling myself… and because I didn’t think I had anything to offer, I lied.

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Haven’t been able to grow? Raise your vibration? Live from your higher self?

1-spiritual-arrogance-pict-1Humans have a dual nature, that is the enemy of growth, enemy of learning, enemy to the survival of the species…

Arrogance and pride…

Arrogance is duality in itself.

It says,
on one hand: I already know. I know. I am beyond that.
on the other hand: OMG, I am so stupid. I make so many mistakes. I better slow down, and not be so sure.

What “it” says it knows? Everything. It knows if it is worth it to listen. It knows if it can. It knows the future, the past, what it means, what it doesn’t mean, what it’s about, what is important and what isn’t.

All the background stuff… the stuff that is largely invisible.

Telling the truth will set you free. The counter intuitive path to happiness

Some people won’t adhere to a diet that would make them healthy.

Stupidity? Yes, stupidity on a very deep selfish gene level.

It’s not that they don’t understand the price they are paying.

It’s that they make choices that the genes are making: not making waves, not bringing attention to themselves, not being different, fitting in is more important than being healthy, having energy, feeling good, calm, intelligent.

Almost everything “social” is gene directed. I say “almost” because I am humble. I don’t know any social that is NOT gene directed, but there could be, maybe.

So what do the genes want?

The genes want to survive, and they want to pass into a new generation.

Being liked, fitting in are

Remember: How I learned Hebrew and how it can help you to become the new human being in no time flat

remember Hebrew: you used to know it. Remember who you are: you used to know it.

Motto: Mentor: Someone whose hindsight can become your foresight

Remember who you are

In 1981 I got a letter from a man from Israel. He claimed to be a second cousin on my father’s side to me. He was coming to an educational conference in Hungary. He came with his wife.

We spent time together, they were staying with me, in my one-bedroom high-rise apartment in Budapest. He visited with every member of my family, and witnessed their contempt for me first hand.

He promised to be family to me if I decided to go to Israel.

One year later I packed a suitcase and left Hungary. illegally. It was winter in Hungary when I left, in fact it w

Donald Trump: soul correction, vibration. overall intelligence… the other side of The Donald

the-other-side-of-donald-trumpSoul correction… if it is accurate and really something recognizable, then you should be able to tell someone’s soul correction without knowing their birth date.

Of course you need to know the person well.

This is exactly what happened this morning.

I found an email in my inbox recommending an article on what Tony Schwartz, Donald Trump’s “The Art of The Deal” book’s ghostwriter has to say now that the Republican’s make Donald Trump their presidential candidate. Donald Trump: personal vibration: 70. Number of spiritual capacities: 4, overall intelligence, including emotional and spiritual intelligence: 30. For contrast: Adolph Hitler: personal vibration: 100. spi

Self-expression: what is the Self you are expressing? With your life…

comfort-zone-paulo-zerbatoPeople throw around the words: self-expression, but I have never found a person who knows what it means.

Most people look how you express yourself not what it is you express… This article is about “what” not “how”… What is the Self you express with everything… your life, your job, your relationships, with your music, poetry, and your life.

There are two selves, and the reason life doesn’t work for most of us is because the two selves are not connected in any way. Self 1: your genes, your desire to survive and procreate. Self 2: your human desire to be higher than just your genes… to live your higher self.

Self in the expression of th

Are you happy with the results you are getting? Money, happiness, health?

minesweeperAre you happy with the results you are getting?

In your efforts for money, in your efforts for knowledge, in your efforts for happiness, in your efforts for health?

One useful technique that you may try in your case is to invert the usual questions.

What are the usual questions?

How can I…?
Why can’t I…?
What can I do so I…?

The chemicals in your food: are they a big threat?

cover

The biggest threat to “them” is the man who stops jumping

There is an issue that I need to address: your trained Chemophobia.

You have been trained to bark up the wrong tree.

You have been trained to have Chemophobia, and it is bigger threat to your health than the chemicals themselves.

Why? For the same reason that you are attracted to film stars’ sex life… You don’t know chemistry, but you understand some words. So you are morbidly curious…

Download the pdf version of this article at the end of the article

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Arrogance.

arrogance is looking down... comparisonI have been dealing with arrogance in my students.

Arrogance is unearned boastful superiority.
Most people don’t know, don’t care because they themselves are not achievers… but you can have confidence that is justified by your accomplishments, your superior knowledge.

To the uninitiated, they look and sound the same. But they aren’t. You only need to scratch the surface.

I have detected a certain ancestral commonality in that behavior.

And have been pondering why and how and for what purpose are certain nationalities arrogant.

Back into light… The counter cultural way to become your higher self, no matter where you are.

back into the lightLiving in the three levels of value, the systemic, the extrinsic, and the intrinsic, lived fully, and balanced, is the secret to the good life.

The Indian sages, including the Buddha, skipped the extrinsic. They taught people not to live there. They had a disdain for it.

But work is on the extrinsic level, making money is on that level, so skipping it means living a life of charity. Living a life where you cannot value another person on all levels… because you don’t value the values of that level.

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